In the current issue of The Brand Protection Professional: A Practitioner’s Journal (BPP), several of my IP protection colleagues including myself were given the opportunity to make a contribution to this journal’s, “BP Forum” column.
We were all asked to respond to the following question: “Reflecting on your career in law enforcement and specifically your work in enforcement, before or after, what do you think the most important lessons you learned are important for brand owners to learn?”
My fellow contributors were Michael Lemieux and Brett Millar, (FBI retired), respectively, as well as William Ryan who is retired from the NYPD, as I am.
Our replies are in the attached link:
The following description of BPP’s objective was extracted from this current issue:
“The Brand Protection Professional: A Practitioner’s Journal (BPP) is a quarterly resource dedicated to reporting on brand protection issues, research and professional information for in-house brand protection practitioners. The BPP aims to advance brand protection through the establishment of an accessible, comprehensive forum containing essential information for the brand protection community.”
The Brand Protection Professional: A Practitioner’s Journal (BPP), is a Michigan State University (MSU) Anti-Counterfeiting and Product Protection (A-CAPP) Center initiative.
Here is a brief summary of what you will find in the current issue as presented on the MSU A-CAPP, LinkedIn page:
This article was first published in the Ninth Edition, Volume 3, Number 3 of The Brand Protection Professional (BPP) on 20 September 2018.